NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

« Rosie Davies-Smith: Founder, LFA Agency & PR Dispatch | Main | Lynn Tesoro: Co-Founder & CEO, HL Group »


MARTY ELCAN is a Director member of the Directors Guild of America, with extensive production experience in film. Her feature film directorial debut NEXT OF KIN features Academy Award winner Octavia Spencer, Emmy Nominee Ed Begley, Jr., People’s Choice Award winner Jeremy London, Bess Armstrong, George Newbern, Kate Orsini and Andrew Lockridge. The film was selected to be part of the DGA Director Finder series. Marty’s earlier directing successes include four award-winning short films, an episode of Fox’ BEYOND BELIEF, 2nd units on the feature WALKING ACROSS EGYPT and the CBS pilot DESTINY, a commercial, several music videos, national award-winning PSA’s and an Emmy-nominated documentary. Her short film THERE GOES THE GROOM won first place in the U.S. Film and Video Festival, the CINE Festival’s prestigious Golden Eagle Award, Best Short in Festival in the Hope and Dreams Film Festival, as well as special mentions from Worldfest and the New York International Film and Video Competition.  It aired on JLTV.  Her second film THE HIT was an official selection in sixteen film festivals and won a Chris Award, 1st place and a Special Jury Award at the CINE Golden Eagle Festival, Best Short in Festival at the Thunderbird Festival in Utah, and a World Medal at the New York Festivals. 

HIT AND RUN was one of seven short films made through a DGA/Kodak grant filmmaking project that screened to a full house at the DGA.  CROSSING THE LINE with Anne Ramsay and James Eckhouse won Best Drama in Philadelphia’s FirstGlance Film Festival Shorts category and was honored at the Filmmakers Alliance’s 10th anniversary Visionfest. Marty was selected by the DGA to profile the first woman Fire Marshal in Los Angeles for the OUTSTANDING WOMEN IN L.A. CITY GOVERNMENT project, currently airing on CityView TV.  She went on to direct the short film AS IF... which addresses the issue of gender and racial parity in a comedic way, and just wrapped principal photography on LADIES MOST DEJECT, a tale of an Appalachian family struggling with the meth epidemic. Between other directing gigs, Marty directs and produces the wildly fun award-winning Sign Language DVD series SHUT UP AND SIGN that has sold in all 50 states. Marty attributes much of her directing knowledge to her extensive work as an Assistant Director where she has helped shepherd such high profile works as DRIVING MISS DAISY, STEEL MAGNOLIAS, MYSTIC PIZZA, HILL STREET BLUES, PICKET FENCES, THE GRASS HARP, AMAZING STORIES, ROMY AND MICHELE’S HIGH SCHOOL REUNION, ONCE AND AGAIN, INHERIT THE WIND (George C. Scott & Jack Lemmon), MY FAVORITE MARTIAN and SIX FEET UNDER.  As an A.D., she was part of teams nominated for three Directors Guild Awards.

With an extensive theater background as an actress, an award-winning still photographer's eye, and extensive production experience, Marty is known as an "actor's director" with a technical expertise and vision. Marty served on the Board of the Alliance of Women Directors, the only film organization dedicated solely to the education, support and advocacy for women directors in the entertainment industry.  She is also on the Board of World Singing Day Organization, and mentors several students through the UCLA Mentorship program.  Any spare time is spent acting, shooting still and 3D photographs, and singing with her award-winning 4-part a cappella harmony group.

What do you love most about Your City?

Moving here from Lynchburg, VA, I saw Los Angeles as the “land of opportunity.”  Truly, I would have never had the career I’ve had anywhere else!  And the weather!!! Gotta love it!

Favorite breakfast meal & restaurant?

Favorite breakfast meal is my husband’s oatmeal with fresh fruit, ginger and toasted almonds.

Favorite restaurant is Sushi 101.  Or any good sushi restaurant.  (Damn.  Now I’m thinking about sushi…)

What are you doing at:

6:00 AM – If I’m not working, I’m SLEEPING!

If I AM working, I’ve been up for at least 2-1/2 hours and probably at work by now.

10:00 AM - Not working – Going through emails, having already exercised and had breakfast

Working – well into my workday on the set

12:00 PM - Favorite Power Lunch spot/meal?

Hmm!  Don’t have one.  When I’m working, I eat there (BRIEFLY! – often a working lunch).  

Not working, I don’t eat till later – and then it’s usually a sub from a nearby great sub place – or Poke salad bowl

7:00 PM -  If not working, waiting anxiously to see what treats my husband is preparing for dinner!

If working, fighting to get the last shots done!

11:00 PM – Not working – Probably doing my most productive work of the day (I’m a night owl!)

Working – probably been asleep for two hours so I can get up at 3:15am to exercise and prepare for the next day’s work!

What drink do you need to get through the day and at the end (and how many)?

Large decaf cappuccino with almond milk in the am

Nice glass of cab at the end (and a non-alcoholic Buckler beer)

Most used App/Favorite Instagram Account?

Sadly, probably Facebook.

Photography is one hobby I’m absolutely passionate about!  So you’d THINK I’d have an instagram account, wouldn’t you?!

What should everyone try at least once?

Reaching for the stars!

Where do you enjoy getting lost?

Pretty much anywhere in Europe!

Any unusual buildings or intriguing artistic area – I get absolutely lost in taking photographs forever!  Especially 3D shots!