Brooke Carrie Hil: Founder, & Co-owner, Areppas

Brooke Carrie Hil is the Founder of, a website dedicated to exploring how the physical, mental and spiritual aspects of self-acceptance work harmoniously to aid and empower women.  She is also a social media influencer with over 500,000 followers -

A lawyer and former associate news producer, Brooke parlayed her professional background into the development of a digital destination that represents a largely undeveloped space in the influencer market. In addition to featuring a conventional host of fashion, beauty and fitness-related content, places equal focus on mental health, self-care and spirituality. Brooke is deeply passionate about exploring –- and introducing -- the breadth of resources that modern-day women can access in a quest to foster greater self-esteem and empowerment. In 2017, after wedding Celestino Diaz Fernandez, a native of Venezuela, Brooke co-founded a fast-casual, Latin-cuisine eatery based in Midtown East. Areppas strives to fuse traditional Venezuelan recipes with the quick, organic-based nature of the New York culinary scene.

What do you love most about Your City?

I love the energy and the diversity of New York. It offers an extensive fusion of distinct personalities, cultures, and socioeconomic classes, so no one is ever regarded as being an outsider, per se; we all sort of mesh together between these buildings (literally and figuratively) in a very human way. I think that idea is evident in our culinary options, as well.

Favorite breakfast meal & restaurant?

I’m a recovering coffee addict – I recently cut back to just one cup per day, which I pick-up from Starbucks in the morning. I’m a creature of habit, so I always have the same delicious acai bowl topped with bananas, strawberries and a little bit of dark chocolate, as well.

What are you doing at:

6:00 AM – Sleeping! Any time before 7 am feels inhumane to me.

10:00 AM – As a digital influencer, it’s almost impossible to have a consistent daily routine, but I like to hit the ground running. I try to tackle the behind the scenes tasks first and then shoot and/or meet with clients later in the day.

12:00 PM - Favorite Lunch spot/meal?

We have the best strawberrylicious smoothie that I’ve ever tasted at Areppas; I swear. It’s made with almond milk and contains frozen coconut, apple, strawberry and banana. If it’s an especially busy day, I can drink it on the go, which is a convenient fallback option to have. We also have customizable bowls that I order regularly. I have mine filled with rice, grilled chicken, tomato, avocado and Guyanese cheese (again, #creatureofhabit), but we have a lot of different ingredients to choose from; it’s a tasty way to get all of your preferred nutrients in.

7:00 PM - At 7 pm, I’m editing photo and video content for my channels, writing out my schedule for the next day and communicating with clients.  A lot of the brands that I work with are based in different time zones, so I’m still very much in the thick of things at 7 pm.

11:00 PM – At 11 pm, my brain shuts off, so I try to stop writing altogether. I like to watch an episode of a series that Celestino and I are binging, read a book (I’m super passionate about mindfulness and spirituality, so anything by Dr. Wayne Dyer or Marianne Williamson is amazing), or – if I have to – continue to edit upcoming content that has to be published the following day.

What drink do you need to get through the day and at the end (and how many)?

I still need my one cup of coffee in the morning; I fill it with almond milk and raw brown sugars (two to three), but I also found a green juice that I’m obsessed with. It contains pineapple as one of the main ingredients, so that cancels out the taste of the vegetables; it’s sweet but it’s also very healthy.

Most used App/Favorite Instagram Account?  

My favorite app is Instagram, of course! ;) I like different accounts for different reasons – fashion, street style inspiration, food, photography, NYC, Venezuelan news, written content, etc.

What should everyone try at least once?  

Dating a Venezuelan.  It was the best decision I ever made.

Where do you enjoy getting lost?

My husband spends most of his time uptown, so if I get lost, it’s usually anywhere below Fourteenth Street because I don’t get to spend nearly as much time as I’d like to down there. My favorite neighborhoods are Nolita, Greenwich Village and the West Village.  I’m also fascinated by Celestino’s culture -- I find South America to be sultry, warm, and magical, so there are a number of places there that I could devote years of my life to getting lost in.