NativeAdVantage 10-Q2BA:

(10 Questions 2B Answered)

What do you do best?
What makes you the best?
Biggest success?
What are your aspirations?
Most challenging moment?
Favorite Motto?
Favorite People?
Favorite Places?
Favorite Products?
Current Passions?

Featured NativeAdVantage:

Andy Weir: Author of "The Martian"

John Philipson: VP, Six Senses Resorts

Tom Sito: Chair of Animation, USC Film School

Elizabeth Wynn: Broker, Sotheby's RE

Leonard Greenhalgh: Professor, Tuck-Darmouth)

Ryan Blair: NY Times Best Selling Author/Entrepreneur


Featured NativeAdVice:

Shai Reshef: Founder of University of the People

Paul D'Arcy: SVP of Indeed

Susan Hatje: GM of Mandarin Oriental, NY

Dan Laufer: Co-Founder of RentLingo

Hilary Laney: President of Tri-Digital

Greg Marsh: Co-Founder of onefinestay

Omar Qari: Co-Founder of Abacus

Gabriell Weinberg: Founder of DuckDuckGo

Stacy Rauen: E-I-C of Hospitality Design Mag

Jon Gray: CRO of HomeAway

Joe Speiser: Co-Founder of

Ben McKean: Co-Founder of HungryRoot

John Boiler: Founder/CEO of 72andSunny

Wayne Pacelle: CEO of The Humane Society of the US

Tom Guay: GM at The Sagamore Resort

Dr. Alejandro Junger: Founder of The Clean Program

Rob Flaherty: CEO of Ketchum

Neil Thanedar: Founder/CEO of LabDoor

Andy Grinsfelder: VP of Sales/Marketing, Delaware North Resorts

Laura Frerer-Schmidt: VP/Publisher of Women's Health

Avi Steinlauf: CEO of

Kathy Bloomgarden: CEO of Ruder Finn

Gabriel Flateman: Co-Founder/CTO of Casper

Mark Bartels: CEO of StumbleUpon

Bill Hagelstein: President/CEO of RPA

Adam Singolda: Founder/CEO of Taboola

Jonathan Plutzik: Proprietor of The Betsy-South Beach

Jessica Scorpio: Founder/VP of Marketing at GetAround

Ralph McRae: CEO of Leading Brands

Warren Berger: Bestselling Author

Liz Kaplow: Founder/CEO of Kaplow Communications

Dave Girouard: Founder/CEO of UpStart

Dave Asprey: Founder of BullectProof Executive

Douglas C. Smith: President of EDSA

Val Difebo: CEO of Deutsch NY

Guido Polito: CEO of Baglioni Hotels

Doyle Graham, Jr.: CEO of Valencia Group

Oscar Farinetti: Founder of Eataly

Angelo Sotira: CEO of DeviantART

Ali Khwaja: CFO of Safecharge

Zach Erdem: Proprietor of 75 Main

Jim Beley: GM of The Umstead Hotel

Alexis Gelburd-Kimler: Proprietor of West Bridge

Elie Georges: Proprietor of Hotel San Regis

Kalen Caughey: Founder o VOKE Tab

Michael Friedenberg: CEO of IDG

Donna Karan: Founder of DKNY

Edward Nardoza: Editor-in-Chief of WWD

Scott Dadich: Editor-in-Chief of Wired

Rhona Murphy: Former CEO of The Daily Beast

David J. Pecker: CEO of American Media

Lilian Roten: VP of Swissotel Hotels

Kenny Dichter: Founder/CEO of Wheels Up

Joshua Tetrick: Founder/CEO of Hampton Creek

Paul James: Global Brand Leader of The Luxury Collection

Dr. James Wagner: President of Emory University

Amy Thompson: President of ATM Artists & Management

Neil Gillis: President of Round Hill Music

Brett Matteson: President of Columbia Hospitality

Jonathan Reckford: CEO of Habitat For Humanity

Phil Harrison: President/CEO of Perkins+Will

Chef Bill Telepan

Tony Horton: Founder of P90X

Beth Weissenberger: Co-Founder of The Handel Group

Michael Fertik: Founder/CEO of

Dana Cowin: Editor-in-Chief of Food & Wine

Bob Proctor: Chairman of Proctor/Gallagher Institute

Dennis Turcinovic: Owner of Delmonicos

Vittorio Assaf: Co-Founder of Serafina Restaurant Group

Shafqat Islam: Co-Founder of Newscred

Matt Williams: CEO of The Martin Agency

Bruce Rogers: Executive Chef at Hale & Hearty

Caleb Merkl: Co-Founder of Maple

Candy Argondizza: VP of Culinary at ICC

Neil Sazant: President of The Sagamore

Matt Straz: Founder/CEO of Namely

Terry Couglin: Managing Partner of Marta/Maialino

Andrei Cherny: Co-Founder/CEO of Aspiration

Ronen Nissenbaum: Managing Director of Waldorf Astoria NY

Patrick Godfrey: President of Godfrey Q

Sarah Berman: Founder/President of The Berman Group

Michael Schwartz: Owner of Genuine Hospitality Group

Stephan Aarstol: Founder/CEO of Tower Paddle Boards

Peter Shaindlin: COO of Halekulani Corp.

August Cardona: Founder/CEO of Epicurean Group

Nick Kenner: Co-Founder of Just Salad

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Sara Tayte: Founder, AID - Interior Design Miami

Sara Tayte, Founder of AID - Interior Design Miami In short, I am originally from Columbus, Ohio.  I have three rescue pets, two dogs and a Bengal cat.  I've lived in South Beach for 10 years, and been an interior designer for 7, if you're not counting my entire childhood spent rearranging my parents furniture or popping out family photos from their frames and replacing them with pretty coffee table book photography tears, much to their frustration.   Discovering The Sims computer game when I was in middle school.. where I could build the houses and abandon the families... didn't do much besides fuel my curiousity to make weekly attempts at downloading AudoCad programs online.. usually resulting in some sort of shifty Windows malware.... sorry mom and dad!  (Looking back now... it does all make sense... now doesn't it?) I will have a full page spotlight feature in the January 2019 issue if Architectural Digest (South Florida edition)

What do you love most about Miami?

The fact it feels like I'm in a different country, all the time.  There's so much worldly influence.  South Beach is a harmonious fusion of countless languages, design styles, music and artwork.  Beyond that, and this is a fact: South Beach is host to the world's largest standing collection of exterior Art Deco architecture.  I love taking walks around my neighborhood, taking an unknown turn and getting lost among the colorful buildings.  It's like you opened a time capsule and are strolling the neighborhood during the 1940's.  There is a city-wide ordinance that all exterior Art Deco signage/structures can never be torn down or altered.  I too find the beauty in these details that most of the world has long since forgotten about.

Ohh -- wait..  and the weather.  Haha! ;)

Favorite breakfast meal & restaurant?

I don't really have one.  But I'd say my favorite restaurants range depending on the mood.  If I want to get glammed up or treat a client to dinner: Zuma in downtown during the evening, and nothing beats Julia's near panoramic South Beach views during the day.  If it's all food and no "scene"; it's a toss between David's Cafe and their authentic fare and hyperdrive Cuban coffee and the crowded, outdoor-ordering-only hole in the wall of La Sandwicherie.  (It's literally located in an alleyway in Sobe, and you can't even go in, you order from the window outside, but they serve the best French baguettes you've ever had and have been open for over 30 years. 

What are you doing at:

6:00 AM – Sleeping or working on a project from the night before.  All nighters occur when you're in on deadlines or deep in the design zone.. truth.

10:00 AM -  Following up with clients and getting my HGTV/Caffeine combo fix.

12:00 PM - Favorite Power Lunch spot/meal?

Does delivery to my home office count?

7:00 PM - If I'm not working, Doraku Happy Hour on Lincoln Road, in South Beach.  It's not only among the top sushi spots but their happy hour is the place to be seen and network as well.  By far my fav early evening spot.  There, or perusing the aisles CB2, which lucky for my inspiration... yet unlucky for my pocketbook, is conveniently located less than a minute's walk away...

11:00 PM - If it's a weekday I'm probably working late on a project.  I'd work through the weekends if I didn't force myself to put a cap on it... otherwise I'm doing my other favorite thing, playing pool at the local dive bar.  I'm there at least 2/3 times a week.  (Threw you for a loop, huh?  See what I did there?)


What drink do you need to get through the day and at the end (and how many)?

Wine.  Although I don't over indulge "on purpose", so to speak... I don't really set a limit on wine... that would be rude.  (Good day 1-2.. Hectic day... 4? There's 4 glasses in a bottle isn't there.  Ahh well.  Cheers.)

Most used App/Favorite Instagram Account?

@homeadore - love the colorful visuals

App?  My must have list is TapGlance (stunning rendering AutoCad program that I can whip up endless ideas that turn into photographic quality) much faster than my MacBook's AudoCads.  Or.. Camera+, a must have photo editing tool for my projects with professional level settings.  Great for fine tuning in-progress snaps of my spaces to send to clients or fine tuning a fabulous piece I just discovered to show my client yet the natural lighting simply won’t portray 'visually' how I see it 'personally'.   It's no substitute for my photographer in Miami, Andrew Stankus, but does a fantastic job of correcting snaps in a flash.  (Pun *intended*.)

What should everyone try at least once?

Taking a chance on a funky, colorful piece of furniture.  You’ll immediately wonder why you didn’t do it earlier.

Where do you enjoy getting lost?

An outdoor street market with vintage pieces.   You know the ones in random locations, where the seller sees it as his garage-purge, and I see it as... “Can I spray paint that?”