Changemaker (n) – A term coined by the social entrepreneurship organization, Ashoka, meaning one who desires change in the world and, by gathering knowledge and resources, makes that change happen. The term changemaker is simple to understand, just from the words it's made from. So, what kind of change do changemakers seek? For the most part, the only change that really matters: social change, or any other kind of change can help people. Changemakers can be described as social entrepreneurs, activists, or any other number of titles, but there really is not decent description aside from Ashoka’s new word. Changemakers share the same basic motives as business entrepreneurs: achieving a change that will not only help the state of man, but reach as many people as possible.
Influencers (n) - Individuals who have the power to affect purchase decisions of others because of their (real or perceived) authority, knowledge, position, or relationship. In consumer spending, members of a peer group or reference group act as influencers. In business to business (organizational) buying, internal employees (engineers, managers, purchasers) or external consultants act as influencers
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