Lyndsey Clutteur DePalma: Entrepreneur, Author, Mother

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My Native Admission Statement: A glutton for learning and new experiences, I have this “how hard can it be” attitude to just about any project that the Universe presents. I get it honestly from both my dad who had a small engine repair shop with his dad, and my mom who owned a TV & Appliance business with no prior entrepreneurial experience. This same notion was grossly applied to becoming a parent, however, to date, I think I’ve nailed it approximately two times. But it’s the most rewarding challenge I’ve applied myself to, and my two boys make getting back on the horse (and the parenting tip blogs) every single day so very easy. Becoming a business owner, then a startup consultant, then a business sanity specialist, and now an author pales in comparison to how deep you have to call on your strength as a parent.

Bio: Lyndsey Clutteur DePalma, started her own business at the age of 30. She quickly realized there was more to being an entrepreneur than she had learned studying for her MBA. Wide-eyed but not to be deterred, she took detailed notes about the surprises in startups in her new book, Ready: What to Expect when Starting a Business. DePalma now guides other entrepreneurs and enterprises through the business conception and creation process and holds talks on things raw and real when doing something that lights your fire.

How did you get into the industry?

The business of helping business owners came naturally after I sold my first business to spend more time with my brand-new human babies (whose timing were not at all in alignment with mine when previously I had so many jokes about how a business is like a baby…little did I know). I spent a few months with them before believing there had to be a way to nurture these babies and also sharing knowledge with startups and early entrepreneurs. Surely, I could do both. So, I started taking on a few clients here and there to realize I needed to author a book to help folks I simply couldn’t take on.

What's next for the Business in the near future?

The book, Ready: What to Expect when Starting a Business, has taken on a life of its own. I expected it to be a tool to help the startups in their earlier stages but followers are asking for much more. This is exactly how concepts evolve. Not because you set your sights on something specific, but because the Universe asks it of the brave entrepreneurs.

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Career advice to those in your industry?

Entrepreneurs (and same is true for authors) will always have 10+ ideas in their heads – it’s the mark of a true creator. Get comfortable that not every idea needs to be developed. But also get comfortable that you probably won’t be satisfied in life until you’ve pursued your purpose at least in one way, so make plans to see your best idea through to creation. And don’t forget about your relationships when chasing down your dream. A fulfilled life, even if it’s full of innovation or purpose-finding, is richer when relationships have been nurtured along the way.

What makes me the best version of myself?

The pursuit of self-mastery – daily. Whether it be meditation, doses of informative podcasts, or learning a new tool to make life easier for me or my clients, I am sure to sprinkle in effort in this category daily. Knowing myself deeply, I doubt myself less, which means my advice is more sound and I enjoy my relationship to self because I get to deepen my capacity for thoughts, emotions and aptitude in very regular ways

My Daily Thoughts:

Goal of the Day: Love first. We’re all in this together. It’s hard to not react at times, but a breath usually allows my intention to love first greet the problem and respond in a way that makes my future self proud.

Thought of the Day: 3 things. It’s all you have to do. When the list is 300 things that arguably need your attention, choosing 3 keeps the overwhelm at bay because you can still feel productive (impactful) even when your day turns on it’s head. When the work never ends, the weary entrepreneur needs to feel successful and a curated list that’s indeed done can be powerful.

Action of the Day: Stretch. Coming into my body first thing in the morning not only allows me to reset after sleeping in perhaps a position not ideal for my body, but it allows me to appreciate the temple that’s allowing me to do all the things. This gratitude then extends to others through an immediate loving kindness meditation. Which, I believe, manifests in more awareness of the beauty that’s around me. Stretching helps my mental harmony, too.

Deed of the Day: Let everyone be heard. While my kids or my clients often get the best of this effort, I do try to acknowledge and hear from most people I encounter. We are social creatures and everyone needs to feel heard, or encouraged to speak at minimum.

Tip of the Day: Accept lessons in patience however they present themselves. They’re usually just as beautiful as the achievement in charging ahead without reflection.

My Pic of the Day:

Kindness is critical for our fractured humanity.

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