L.T. Brady, a native New Yorker, has built a career in the digital and cosmetic industries. Earning her stripes at Scripps Networks Interactive and Viacom, she became a phenom in Marketing, Branding, and Sales.
Melding her degrees in Studio Art and Women’s Studies, L.T. launched her own beauty brand – PISTOL polish (www.pistolpolish.com) - in 2012 with the intention to enfranchise women through the power of cosmetics. Originally a subscription-based business, it quickly developed into direct distribution to salons, spas, and retailers due to high demand.
Her latest product, Style Saver, launched on Kickstarter and was fully funded within 2 hours. Currently ranked as the 8th most popular fashion project sitewide, her Kickstarter campaign continues to gain attention. (http://kck.st/1A8Wm6S)
What’s Your NativeAdVantage:
What do you do best?
I feel that a woman’s time is her most precious resource. It’s the one thing we all want more of and are unable to buy. I like to find small ways to improve women’s everyday lives by quickening existing beauty routines. I’m the best at doing something once and doing it right – I don’t like to touch something twice – and I apply that philosophy to my beauty and brand innovations.
What makes you the best?
I love life. It sounds ridiculous, but I am so laser focused on my friends, family, and experiences that I get angry wasting time on things that aren’t important, like hair and makeup. But, I also know that I feel my best when I’m put together. Thus why I love tricks to speed up the beauty process and make it last!
What are your aspirations?
I truly want to empower women and give them the tools to empower themselves. The beauty industry is a fascinating field – the juxtaposition of telling a woman how she should look and what is beautiful paired with the true power that comes from within when you look and feel your best is an enigma to me. I’m working to shift the focus from what you should look like as dictated by society to how you should look your best if that makes you feel awesome.
Elizabeth Taylor – the ultimate queen of glamour.
Blowout bars and New Orleans
Style Saver, the best shower cap on Earth.
Empowering women. All day, erry day.