Roberta Matuson: President of Matuson Consulting

My NativeAdVantage: One of my clients said it best. "When it comes to management of people, Roberta sees through all the noise to the heart of the matter."


For more than 25 years, Roberta Matuson, president of Matuson Consulting (, has helped leaders in Fortune 500 companies, including General Motors, New Balance, The Boston Beer Company and small to medium-size businesses, achieve dramatic growth and market leadership through the maximization of talent. She is
known globally as “The Talent Maximizer®.” Roberta is the person that top employment site Monster and global retail giant Staples turns to for advice on talent. She is the author of the international best-seller, Suddenly In Charge: Managing Up, Managing Down, Succeeding All Around (Nicholas Brealey, 2011), a Washington Post Top 5 Business Book For Leaders and Talent Magnetism (Nicholas Brealey, October 2013). She is also an expert blogger for Fast Company, Forbes and Glass Door and a monthly columnist for The Boston Business Journal. Roberta is one of a handful of people who have appeared as a guest of Bill O’Reilly’s on Fox’s O’Reilly Factor, and who left the show unscathed.

What do you do best?

I help organizations achieve dramatic growth and market leadership through the maximization of talent. I also help transform managers into awesome leaders.

What makes you the best?

Global companies like General Motors, Staples and Monster rely on me for advice on maximizing talent. Here’s why. At the ripe old age of twenty-four, I was tossed into management with little more than a prayer. I was promoted to Director of HR for a commercial real estate company. I did the best I could, given my circumstances. However, I’m sure I did a lot of damage along the way to those who reported to me. So much so, that I wrote the best-selling book, Suddenly in Charge: Managing Up, Managing Down, Succeeding All Around to ensure that others wouldn’t have to suffer a similar fate. I’ve been in an executive role for a number of companies in various industries and understand what it takes to create the type of work environment where people love to come to work everyday and customers love to do business. I’ve had my own consulting practice, Matuson Consulting, for 18 years and have had the privilege of working with executives who lead some incredible companies. I do what I tell my clients to do. I improve everyday. I have a mentor and I frequently attend programs that will enable me to better serve my clients. I love what I do and it shows.

How will you stay the best?

I practice what I preach. I believe in having one life. In other words, I don’t try to separate my work life and my personal life. This philosophy enables me to take whatever opportunities are in front of me without hesitation. I may take several weeks off to travel with my family and incorporate this experience when blogging for Forbes or writing for Monster. I continue to challenge myself to be the best at whatever I do.

What are your aspirations: business & personal?

To see my kids grow into healthy adults with a similar zest for life as I have. To provide executives with more balance in their lives. Many are working too hard and could benefit from working smarter so they can enjoy all that life has to offer.

What fascinates you?

People fascinate me. Just when you think you know what someone will do, they’ll surprise you!

Favorite Motto?

Just do it!

Favorite People?

My spouse Ron, who keeps me laughing day in and day out.

Favorite Places?

Paris. I sure hope I get to live there!

Favorite Products?

My iPhone and iPad

Current Passions?

Travel. I took a year off to travel around the world by myself. A day doesn’t go by, when I don’t think about a place that I’ve visited. I may have slowed my travel down for a bit as a result of having other priorities, but I do hope that it won’t be long before I’m “on the road” again.