Rêve En Vert, the online destination for sustainable luxury fashion. I was born in the States and grew up on the Seaside in Maine before moving to Paris at 18. I lived there for five years, studying at the American University of Paris and working in both high fashion houses and briefly in politics. I moved to London at 23 to get my Master’s degree in Environmental Politics and Sustainability. Whilst doing that, I had the idea to create an online platform that would combine aesthetic-led and ethically produced fashion labels. A sort of sustainable version of Net-a-Porter. Natasha and I became business partners shortly thereafter and Rêve En Vert was born as soon as I graduated. I’ve been living and working between London and New York since!
What do you do best?
Rêve En Vert is the first online destination that will combine truly beautiful luxury fashion with sustainable and ethical production practices.
What makes you the best?
My business partner Natasha and I are as equally committed to the aesthetics as the ethics of the labels we choose to carry on Rêve En Vert. We want to prove that there has to be no forsaking of style in being committed to sustainability within fashion.
How will you stay the best?
We are currently travelling and will continue to travel around the world to find the best of independent designers championing sustainability and elegant, lasting design. We will also remain committed to our own ethical policies within the company and constantly strive to make Rêve En Vert more green and evolving as an e-commerce site.
What are your aspirations: business & personal?
Personal: To travel the world, help with animal and environmental causes, and to have an apartment in Paris.
Business: To build Rêve En Vert into the number one destination for luxury sustainable style and to effect positive change in the fashion and e-commerce industries whilst doing so.
What fascinates you?
People’s responses to organic and sustainable movements.
Everyone has to live their own self life.
People who stand for something, people who inspire me, and people who have great kindness.
Pretty much everywhere in Italy, my family home in Maine, and Paris.
Building Rêve En Vert’s sustainability measures, Ocean preservation with the charity Oceana, finding emerging fashion designers and novels by Sybille Bedford.