Troy Gregory: Broker, Douglas Elliman

My NativeAdVantage:


Troy Gregory's real estate career began in the late 1990's on a personal note, purchasing investment property throughout Southern California. After several years of successful property investment and management he made the transition to pursue real estate as a full-time professional and began working in Los Feliz. He has had great success representing both buyers and sellers of property in Los Angeles, Glendale, Burbank and the San Fernando Valley. Troy spent a good portion of his youth living and traveling in Mexico and South America, working with non-profit organizations and pursuing his passion of rock and mountain climbing. He now resides in Los Angeles with passions focused on community involvement and improving the local schools.

(5121 Franklin Avenue, Los Feliz, CA)

What do you do best?

I take great care of my clients by listening to them. I feel this is my responsibility and the tremendous value that I bring to my business. I have learned and made it my driving force to listen to my clients and guide them to make the smartest and best choices for their own needs. The cornerstone of my business is built on this.

What makes you the best?

When I think back at the influences that have made me successful the first thing to come to mind is my Dad. My parents were successful-high level executives that worked for the State. They had secure jobs, but they had to work really hard to move up through the red tape of the State system. Seeing my Dad work the way he did made a great impression on me. It was not long inspiring speeches or some impressive genetic edge that was passed along, it was the example of working hard and working smart, then hearing the mantra of “hard work and honesty will take you anywhere” that made me the best at what I do.

What are your aspirations?

Personal- My greatest aspirations have to do with my family. Taking care of my wife, being a positive influence and role model to my children.

Business- Professionally, to continue to grow my business. To be a positive, progressive role model in the real estate industry while representing the needs of my clients in a constantly changing market.

Biggest success?

Transitioning from a career that I had outgrown (Telecom Engineer), to one that has brought me personal development, new goals I have met and re-written, while truly being able to help people in a meaningful way.

Most challenging moment?

Directly related to my answer for question 4. Transitioning careers was the most challenging thing I’ve ever done. I left a career at the top of my field, where I had been recognized for my achievements for a career that was in a new part of the city, completely commission based, where the only people I knew were real estate agents that I was essentially competing against. Every aspect of that transition was a challenge….and well worth it.

Favorite Motto?

A man must be big enough to admit his mistakes, smart enough to profit from them, and strong enough to correct them. John C. Maxwell

Favorite People/Role Models?

Favorite people are my family. Role models would be Warren Buffet, my Dad.

Favorite Places?

Griffith Park, the countryside of France and the Sea of Cortez, Mexico. These places resonate with me in a way that makes me feel I belong there.

Favorite Products?

The iPhone and a good surfboard. Iphone is amazing in what it can do, especially for my business and still be aesthetic. A good surfboard is such a simple beautiful design that gracefully functions in nature, and allows me to experience some of natures beauty.

Current Passions?

Travel, great food, the outdoors. I am fortunate that I have been able to travel quite regularly with my family. My wife(Ashley) and I are trying our best to raise “International Children”. I have great friends and clients that are true foodies and we regularly explore the restaurants around Los Angeles. Ashley and I, just this summer, started visiting Michelin rated restaurants for a new dining experience. I also just acquired my first commercial grade espresso machine and am trying to create the perfect cup. No one comes to my house these days without being forced to try an espresso!