Search

NativeAdDendum:

Featured list: Click name for NativeAdVice

Jean-Georges Vongerichten

Elizabeth Cutler, SoulCycle

Cathie Black, Hearst

Edward Nardoza, WWD E-I-C

Alex Ljung, Soundcloud

Patrick Doyle, Dominos CEO

David Pecker, American Media

Nobu

Linda Sawyer, Deutsch Inc

Charlotte Ronson

Alex Wilcox, Jetsuite

Matthew Hiltzik

Jaimes Leggett, MC Saatchi

Achilli Matteo Egomnia Founder/CEO
Ansel Dominque Dominique Ansel Bakery Owner
Antebi Marcus JuicePress Founder
Avino Mariella Palazzo Avino Owner/CEO
Barker John Barker/DZP Founder/President
Bassett Jennifer Jennifer Bassett Events Owner
Bastianich Lidia Felidia, Eataly, Del Posto Owner
Belfort Jordan Straight Line Systems Founder
Berman Sarah The Berman Group Founder/President
Black Cathie Hearst Magazines Former Chairman
Blumenstein Penny JDC President

Borries/Stefano Philippe/Justin Refinery29 CEO/Founders
Bowen Arabella Fodors Editor-in0-Chief

Bragman Howard 15 Minutes PR Founder/Chairman
Brodsky Howard David Barton CEO
Burke David David Burke Group Owner
Carter Will Burner App/AhHoc Labs Co-Founder
Cassidy Sean DKC President
Chapur Rafael Hard Rock Inclusive Resorts COO
Chevanne Antione Groupe Floriat CEO
Chong Alexandra LuLu Founder/CEO
Church Jeff SUJA Juice Founder
Cuomo Cristina Modern Luxury EIC
Cutler Elizabeth SoulCyle Co-Founder
Dadich Scott WIRED EIC
Darabi Soraya Zady Co-Founder
Davis Peter Scene Magazine EIC
Desseigne Dominque Groupe Lucien Barriere CEO
Doyle Patrick Domino's President/CEO
Ducasse Alain Alain Duccase Restaurants Owner
Dufresne David Bandzoogle CEO
Evans Annie Beautified App Co-Founder
Feeley Tom Sole Hotels Owner
Ferdman Michael Firstborn Founder
Foster Stuart Luxury Brands, Hilton VP of Marketing
Freid Brandon Sanctuary Hotel President
Georges Elie Hotel San Regis President/Owner
Gillis Neil Round Hill Music President
Godfrey Jay Jay Godfrey Founder
Goldstein Tara Brookfield VP of Marketing
Gomes Philma Cape Grace Hotel DOSM
Guest Cornelia Cornelia Guest Cookies Owner
Harrison Phil Perkins+Will CEO
Hendry Ricky Isaora Founder
Hiltzik Matthew Hiltzik Strategies President/CEO
Hofstetter Sarah 360i CEO
Hostettler Daniel Ocean House Management President
Humm Daniel Eleven Madison Park Owner
Huvane Stephen Slate PR Partner
Ivan Sir Peaceman Foundation Founder
Jackson Lisa LJ Cross Jewelry Founder/CEO

James Paul Starwood Luxury Collection Global Leader
Javian Michelle Harboring Hearts CEO/Co-Founder
Kaplow Liz Kaplow Communications Founder/CEO
Karan Donna DKNY Founder
Karlitz Herb Karlitz & Company Founder
Katz Allen NY Distilling Company Fonder
Kenner Nick Just Salad Founder
Kepmner Michael MWW Founder/President
Kessler Richard The Kessler Collection Chairman/CEO
Kliegerman Stephen Halstead President
Kolodny Shawn VIP Room Managing Director
Kunkel John 50 Eggs, Yardbird CEO/Founder
Labrecque Paul Paul Labrecque Owner
LaForce James LaForce + Stevens Founder/CEO
Le Calvez Didier Le Bristol Paris CEO
Lee Stacy Brazilian Court Hotel DOSM
Leggett Jaimes M&C Saatchi Australia CEO
Lekach David Dream Water Founder/CEO
Leyland Chelsea Chelsea Leyland Owner/Producer
Ljunberg Jenny C/O Hotels, Maidstone Owner
Ljung Alex SoundCloud Founder
Lo Anita Annisa Owner
Maccioni Mario Maccioni Group Partner
Malin/Goetz Matthew/Andrew Malin + Goetz Founders
Mamone Tony Livingly Media Founder/CEO
Martin Amy Jo Digital Royalty CEO/Founder
Matsuhisa Nobu Nobu Restaurants Owner
Mazar Mike Tenthwave Partner
Morimoto Iron Chef Morimoto Owner
Moscot Zack MOSCOT Creative Director
Murphy Sean Jetsetter EIC
Murphy Rhona The Daily Beast CEO
Musolino Sheila Ronald McDonald Chairty VP/COO
Nardoza Edward WWD EIC
Novogrod Nancy Travel + Leisure EIC
Olay Pablo PaddilaCRT VP
Osher Shaun CORE Founder/CEO

Pauli Dimitri Sant Ambroeus Owner
Pechar Edward McCormick/360 Vodka Chairman
Pecker David American Media Chairman/CEO
Perkins Lynn UrbanSitter Founder/CEO

Preysman Michael Everlane Founder/CEO

Rabin David Skylark, Lambs Club Owner
Reckford Jonathan Habitat for Humanity CEO
Rondeau Chris Planet Fitness CEO

Ronson Charlotte Charlotte Ronson Owner
Rotten Lilian Swissotel VP
Rousseau Linda Singita Group DOSM
Russell Charles Stribling & Associates DOSM

Sawyer Linda Deutsch CEO
Schoenberg Bruce Oasis Spa Owner
Senbahar Izak The Mark Hotel Owner
Siegel Alan Siegelvision CEO
Silvstedt Victoria Very Victoria Silvstedt Owner
Spencer Miles Mojiva/TrustCloud Founder
Spindel Janice Serious Matchmaking Owner
Steinberg Leonard Urban Compass President
Steinberg Richard Warburg Realty Managing Director
Tahlin Jonas Absolut Elyx CEO
Tanaka Patrice PaddilaCRT Founder
Tarkoff Rob Lithium Tech CEO
Tetrick Joshua Hampton Creek CEO/Founder
Thomson Amy ATM Artists President
Torossian Ron 5W PR Founder/President
Van der Meer Antonia Coastal Living EIC
Verschleiser Eli American Jewish Congress Treasurer
Vongerichten Jean-Georges Jean Georges Restaurants Owner
Wagner James Emory University President
Wales Jimmy Wikipedia Founder
Westergren Tim Pandora Founder
White Alex Next Big Sound Co-Founder
Wiedlin Andy BuzzFeed CRO
Wilcox Alex JetSuite CEO
Winter Alexandre Placemeter CEO/Founder
Wolffer Marc Wolffer Estate Vineyard Owner
Wunderman Lester Wunderman Chairman/Founder
Zecher Linda Houghton Mifflin Harcourt President/CEO

Main | Paul Leone: President of The Breakers Palm Beach »
Thursday
Feb122015

Chuck Runyon: Co-Founder & CEO of AnyTime Fitness

With more than 20 years of experience managing, owning and franchising health clubs, Chuck Runyon has distinguished himself as a leading authority in the field of fitness.  Runyon revolutionized the fitness industry when he and Dave Mortensen co-founded Anytime Fitness – an alternative to big-box gyms which typically feature expensive “frills” that few members actually use or need.  In contrast, Runyon and Mortensen designed smaller, neighborhood clubs featuring the things members want most: convenience, affordability, quality equipment and surprisingly personable service in friendly, non-intimidating facilities.

How did you get into the fitness industry?

My entire life, I’ve always enjoyed sports and a culture that fosters competition.  Working in the health club industry offers the best of both worlds.  My first job in the fitness industry was part-time while I was in college.

 

Tell us about Anytime Fitness. What inspired the idea and what is your vision for the company?

The inspiration came from operating larger health clubs with pools, saunas, whirlpools, childcare, racquetball, basketball courts and juice bars – in addition to standard cardiovascular machines and resistance training equipment.

After observing that the majority of our members utilized almost exclusively the cardio and resistance training equipment, with infrequent use of the other amenities, we developed the idea for Anytime Fitness:  The most convenient and essential fitness offerings for busy consumers.

What strategic partnerships/marketing strategies have you implemented that have attributed to Anytime's success?

A well-resourced franchise system requires strong partnerships with a large network of vendors and numerous outside agencies to fuel success.  Too many to mention.

What industry trends are you noticing and how do you capitalize on them?

Consumers have more fitness choices than ever before.  Some of these are in the form of traditional bricks and mortar facilities while others are completely digital.  Overall, this is helping to grow a larger pool of fitness-minded consumers who understand the importance and benefits of wellness.  For club operators, the abundance of consumer choices forces fitness brands to improve their value proposition to consumers via an improved mix of convenience, price, personalized fitness offerings and education.  The new fitness landscape also requires club operators to provide a culture of motivation, accountability and customer service.

Life Motto?

ROEI (Return on Emotional Investment) is more important than ROI.  At Anytime Fitness, we try to enrich our employees’ lives -- every day -- by focusing on purpose, people, profits and play.

Anytime's Motto?

Get to a Healthier Place® (#G2HP) for all of our stakeholders.  We believe in helping people find the best version of themselves – physically, mentally and emotionally.

Your greatest success as founder/CEO of Anytime Fitness?  Most difficult moment-how did you overcome and what did you learn?

Creating a high performance culture that continues to thrive on employee engagement, collaboration, autonomy, purpose and the unrelenting pursuit to improve.

Most difficult moment was navigating the buyout of a founding partner.  This relationship took a sour turn and it challenged my leadership to keep focused on the business while trying to detangle the partnership and minimize the toxic elements that could pollute a workplace culture and derail performance.

Your advice to an aspiring entrepreneur/athlete?

ABLEC.  Always Be Learning & Eradicate Complacency (in your business and life pursuits).

How do you motivate your employees?

By making investments in them, and in our the workplace, designed to inspire personal and professional growth and improvement.

One food and drink left on earth, what would you choose?

A taco filled with steak, sushi and jalapenos – a blend of all of my favorite foods.  Last drink would be a homemade chocolate malt.

Daily workout regime?

A mix of resistance training and cardio.  I also try to blend in Non Exercise Activity Tracking (N.E.A.T.) and monitoring with a wearable tech device.  Regular physical activity –even something as simple as walking – stimulates mental acuity, alleviates stress and fuels creativity.

What literature is on your bed stand?

My daily reading habits include 3-4 newspapers, business-centric magazines, various blogs or articles found randomly on twitter and occasional business books.

Role model - business and personal?

A better version of myself.  That’s not meant to sound narcissistic, but I’m hard-wired to do things my own way and, while I admire aspects of many people, you have to work and improve the cards you’ve been dealt.

Current passion?

Work, family, learning new things and competing with friends.

Favorite travel destination?

Our family lake home in Northern Minnesota provides our most enjoyable memories.  Outside of that, Barcelona, Sydney and Carmel, CA are favorite destinations.

What's next for Anytime Fitness?

To do whatever it takes – inside and outside our clubs - to help people and communities “Get to a healthier place.”

http://www.anytimefitness.com/

https://www.facebook.com/anytimefitness

For his unprecedented and unique contributions to the fitness industry, in 2009, Runyon was honored as the “John McCarthy Industry Visionary of the Year” by the International Health, Racquet, and Sportsclub Association (IHRSA).

More recently, Runyon was honored by Chief Executive magazine with its inaugural “Leadership” award for his commitment to investing in people and relationships.  Specifically noted were Runyon’s efforts to help his employees become not merely more productive workers, but better people.  Central to his leadership philosophy is the concept of “ROEI” – the return on emotional investment – which is characterized by an emphasis on people, profits, purpose and play.

In January 2012, Runyon challenged the national discourse on obesity with a bold new message conveyed in the title of his first book “Working Out Sucks!”  His “get real” approach to getting healthy struck a nerve with his industry peers and the public at large.  Recognized as an expert on eliminating the barriers to healthy lifestyles, Runyon is frequently asked to speak or comment on issues related to why people claim that their health is a top priority, while typically spending less than 1% of their time exercising.

Under Runyon’s leadership, Anytime Fitness has earned numerous industry accolades, including the #1 Franchise in the world, according to Entrepreneur magazine, “One of America’s Most Promising Companies,” according to Forbes, and the “Fastest-Growing Fitness Club in the world,” according to the International Health, Racquet and Sportsclub Assocition (IHRSA).  Additionally, Anytime Fitness has been honored as a “Top Franchise for Minorities” and “The Best Place to Work in Minnesota” three years in a row.