My Native Admission Statement: I’m a serial wellness entrepreneur and CEO (SLT and Stretch*d), angel investor and single mom to 2 young and adorable children. I’m honest (sometimes too honest), passionate, curious and full of business ideas. I value experiences and love short stays at amazing hotels. I enjoy time with family and friends, exercising, pampering, and eating peanut butter, Challah and Matcha Lattes.
Inspiration for the business idea, and your vision for the Business?:
I started SLT because of my interest in the emerging category of boutique fitness, but my dislike of the options that existed at the time. I loved the idea of studios that we devoted to offering the best version of one workout in a convenient and well-packaged way. But, I didn’t like the results that the studio options at the time offered. I wanted “Pilates-like results” in a fun, challenging group setting. Thus, SLT was born. My vision for the business has evolved over the years as we’ve grown. At first, I wanted one studio so that I could do this workout and hoped others would also like it and make it a financial success. Nearly 8 years into the business, with 23 studios, the vision is bigger and I hope there will eventually be 100 SLTs.