Kendra Scott: Founder, Kendra Scott

Kendra Scott Highlights

Kendra Scott Highlights

My Native Admission Statement: I am a loving mom, a driven entrepreneur, and a passionate designer who believes the truest form of success is giving back in a meaningful way. My goal in life is to spread the message that we all have the power to leave this world better than we found it. It is our responsibility to use the talents we’re given to do good.

How did you get into the industry?

I’ve always had an entrepreneurial spirit, and I couldn’t ignore the potential of the white space I was noticing in the industry for quality designs made with genuine stones, at a price any woman could afford. So I set out to design my own. I took a few jewelry making and wire wrapping classes, sought out the most beautiful stones I could find, and created the designs I knew women like me had been searching for. Then, I took my box of handmade designs door to door around Austin (with my newborn son on my hip) hoping that someone would give me a chance. I always joke that I don’t know if the stores felt sorry for me or just loved the jewelry. But the truth is, that personal contact made all the difference. By meeting with these stores face-to-face, they understood that I was a real person, creating high-quality and attainable jewelry that I was passionate about. 

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Jenny Wu: LACE Founder & Design Director

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My Native Admission Statement: I am the founder and design director of LACE by Jenny Wu, one of the leading 3D printed jewelry brand specializing in 3D printing stainless steel and precious metal statement pieces. I constantly believe to make it better than yesterday and do what you love and you will never have to work a day in your life. My biggest success is being a female entrepreneur and a mother to two beautiful boys. Also I love my partner Dwayne Oyler, Gwyneth Paltrow and Katie Couric.

What do you love most about Your City?

Los Angeles has great energy, sunshine and … Actually everything you want is here in LA.

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